SHA inc.

adobe KK

Ps in the Landscapes

  • Branding
  • Poster
  • Typography

CONCEPT

Adobe Japan’s “Thought Leadership Project on AI in the Creative Industry”.
We’ve all used Photoshop, and while there are many ways to use it, how would we use it? What would we create?

Landscape typography collaboration with The Elves and the Shoemaker.Co.,Ltd..
Eight imaginary landscapes were hand-composed from stock photos.
The imaginary landscapes contain P and s typography.

Just as the earth has changed its shape over time, just as people have developed their intelligence over time, each thing needs time.

The artwork was created with a tremendous amount of production time and data.

アドビジャパンが行う「クリエイティブ業界におけるAIに関してのソートリーダーシップ・プロジェクト」。
誰もが使ってきたPhotoshop。使い方は数多あれど、我々ならどう使うか?何を作るか?

レタッチャーこびとのくつとSHAのコラボレーションによって作成されたランドスケープタイポグラフィー。
8つの架空の土地は、手作業でストックフォトを合成して作り上げられたものです。
存在しそうで全くどこにも存在しない景色は上空に引いていくと、Pとsのタイポグラフィーを内包していることが見て取れます。
 
地球が時間をかけて形を変えてきたように、人が時間をかけて知性を育ててきたように、物事の一つ一つは些細な物体や時間の積み重ねで形を作ります。

CREDIT

Creative Director
Kazushige Takebayashi [SHA inc.]
Art Director
Natsuki Isa [SHA inc.]
Designer
Koki Watanabe [SHA inc.]
Retoucher
Miki Kudo [The Elves and the Shoemaker.Co.,Ltd.]
Naoto Yamashita [The Elves and the Shoemaker.Co.,Ltd.]
Natsuko Sasaki [The Elves and the Shoemaker.Co.,Ltd.]
Toshie Rokude [The Elves and the Shoemaker.Co.,Ltd.]
Creative Director
Shigeru Isobe
Producer
Katsuhiro Niwa [MARU INC.]
Production Manager
Kota Aoyagi [MARU INC.]
Sawako Miyagi [MARU INC.]
Director
Takashi Tsuji [HITSUJI inc.]
Motion Designer
Shunsuke Murakami [NANAME INC.]
Music Supervisor
Takao Ogi